Welcome

The Sustaining Family Forests Initiative is a collaboration between the Yale School of Forestry & Environmental Studies, the U.S. Forest Service, and the Center for Nonprofit Strategies, aimed at gaining and disseminating comprehensive knowledge about family forest owners throughout the United States. The basis of our work is to apply a social marketing approach—the use of commercial marketing techniques to affect positive social change—as a promising means by which to influence family forest owners to take steps to conserve and sustainably manage their land. Since 2010, SFFI has trained over 500 natural resource professionals in landowner outreach. These professionals work in seventeen states and represent more than 200 organizations, primarily state forestry agencies and their conservation and stewardship partners. 

News

March 10, 2015
Over the last weekend in February, the SFFI team traveled to Greenwich, CT to facilitate a Tools for Engaging Landowners Effectively Workshop for the Hudson to Housatonic (...
March 10, 2015
The Sustaining Family Forest Initiative is fortunate to have colleagues around the country interested in helping us improve our program for current and future users of TELE....
February 4, 2015
On Saturday January 31st, members of the Hudson to Housatonic (H2H) Conservation Initiative met at Teatown Lake Reservation in Ossining, New York to learn about potential...